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Flip a Strip
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See pictures from inside the Flip a Strip gallery

Strip malls define our streetscapes. Here, and in suburbs across the country, strip malls are a fact of life. They are the wallflowers of thousands of streetscapes that millions of people travel daily. To envision a new future for this lowly (yet overabundant) building stock, SMoCA initiated a national competition that resulted in this exhibition of innovative proposals by a total of 35 architectural teams from around the country, for flipping local strip malls in Scottsdale, Tempe and Phoenix. What potential might there be for live/work developments, urban farming, social spaces and signature architecture in the no-man’s land of the strip mall? Flip a Strip posits exciting opportunities to turn this suburban cliché inside out.

On the evening of October 4th, 2008, the Flip a Strip Design Jury awarded three top monetary prizes and three honorable mentions, which were revealed during the awards ceremony at the Museum’s reception at 7:00 p.m. that Saturday. First prize was awarded to MOS of New Haven, Connecticut, for their project Urban Battery, which focused on the Scottsdale strip mall proposal site. MOS’s Project Team includes Jason Bond, Amy Chang, Ryan Culligan, Steven Gertner, Michael Meredith, Hilary Sample and James Tate. Second prize went to AEDS of New Orleans, Louisiana, for their Un-strip proposal which also utilized the Scottsdale site. AEDS’s Project Team features Megan Cook, Gregoire Diehl, Ammar Eloueini, Melissa Urcan, Félix Wetzstein and Marcel Wisznia. Third prize was awarded to Aptum Architecture out of Zurich and Urbana-Champaign, Illinois for Flipping the Strip, based off of the Tempe proposal site. Aptum’s Project Team includes Roger Hubeli, Julie M. Larsen and Beat Steuri.

Honorable mentions included: Avery Architecture & Design of Chicago, Illinois for a proposal titled The Genetically Modified Strip, using the Phoenix proposal site. The Project Design Team features Richard Avery & Wendy Avery in partnership with the design firm giffin’termeer [Jess Giffin, Jim TerMeer]; cityLAB/Roger Sherman Architecture & Urban Design of Santa Monica, California for the project CHIA MESA, based on the Scottsdale site. Their Project Team features Miguel Alvarez, Mike Amaya, Dana Cuff, Sergio Figueredo, Jennifer Gilman, Mira Henry, Quyen Luong, Travis Russett, Roger Sherman and Magdalena Stolarczyk; Miller Hull Partnership, out of Seattle, Washington for the Bumper Crop project structured around the Scottsdale proposal site. Miller Hull’s Project Team includes Evan Bourquard, Thomas Brown, Brian Court, Craig Curtis, Chi Duong, Jeff Floor, Kiki Gram, Todd Hutchinson, Mike Jobes, John MacKay, Maaike Post and Yuki Seda-Kane.

For more information, visit the Flip a Strip website at www.flipastrip.org

Organized by the Scottsdale Museum of Contemporary Art, with competition consultants Jones Kroloff.

Sponsored by the Walter and Karla Goldschmidt Foundation and SmithGroup.

Made possible by the support of Nargess Khosrowshahi and Ali Salass; Greg Sullivan; Kiera and David Allen; Pascal de Sarthe Fine Art; Alice and David Olsan; Rose & Allyn PR; Mai Yahn/Nova Home Loans; an anonymous donor; Maricopa Partnership for Arts and Culture; Pollack Investments; Jill and Jay Stein; and Linda and Michael West.

In-kind support generously provided by Desert Living, Hotel Valley Ho and Trader Vic's. Education programs made possible in part by Louise Roman and Will Bruder.

Marlene Imirzian & Associates Architects, Phoenix, diVert, (detail) Phoenix proposal site, Project Team: Marlene Imirzian, Helen Pierce, Sara Wheatcroft, Saori Yamane.

See pictures from inside the Flip a Strip gallery

For more details on the exhibition, visit the online catalog at www.flipastrip.org

October 5, 2008-
January 18, 2009

Gallery 4, SMoCA